January 26, 2024

So proud! Brand Ambassador and product developer Tess is once again nominated for the prestigous price "Improver of the Industry" by Bartender's Choice Awards. She won in 2022, will she do it again?

Bartenders' Choice Awards

BCA was founded in 2010 by Purfict and is recognized as the most prestigious awards for the Nordic bar scene. Bartenders’ Choice Awards has been active in Sweden since 2010. Since 2017 it is also established in Norway, Finland, Denmark and Iceland. The deciding jury is based on more than five hundred industry professionals and cocktail enthusiasts making the jury the most knowledgeable of its kind. Each year the jury members nominate and vote for their favorites within seven categories before announcing the winners.

“There are so many amazing bartenders and bars in the Nordic countries and they all deserve attention and praise. When we as active bartenders created Bartenders’ Choice Awards in 2010 we wanted to create the most prestigious price for bars to strive for. Not a competition where one specific drink decides a winner but a price that celebrates the day to day grind and the importance of consistency that goes into running a great and successful bar.”

- Joel Katzenstein, Co-founder Bartenders' Choice Awards